My 2017 Social Media Resolutions (that you can adopt too)

My 2017 Social Media Resolutions (that you can adopt too)

While we can’t do anything about some of the people we may lose, or the natural or even man-made disasters that may befall us in 2017. We CAN work TOGETHER to make social media and the internet better for us. We can reclaim the equalizing communication tool that it could be from the people who would use it to manipulate and misdirect us.

So, I would like to introduce some new year’s resolutions that I will be enacting or continuing. And invite you to try some of these too. They’re simple behaviors that we can all do to change the tone and quality of the flood of information we take in every day. If we can all agree to these, we can make social media a better place all around.

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Tweeting Success: Life of the Party

Tweeting Success: Life of the Party

Let's return to our virtual cocktail party that is Twitter in which you are looking to connect with readers. Now we've already talked about branching out and finding readers rather than just hanging with other writers. We've also spent a post identifying potential party fouls. So, this time I'd like to talk about how to engage effectively with readers on Twitter.

As I've mentioned before, you want to treat Twitter like a cocktail party. So, only talking about yourself all the time, is not a great way to build relationships. And make no mistake, relationships are what you want. Sure you can tweet out a link to your book, and you might even get someone to click on it. But you'll get far more traction by forming a relationship with a reader who will buy your next book when it comes out and recommend you to other readers. Relationships make FANS and fans act as street teams to spread the word when you release a new book, or have an event.

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Tweeting Success: Party Fouls

Tweeting Success: Party Fouls

In my last post on Tweeting Success, we talked about building your following. I suggested that you treat Twitter like a great big cocktail party. So, you and your author friends have split up to mingle with whatever readers you can find. You have pointed your pinchy shoes toward a cluster of potential readers and have decided to introduce yourself. Before you get going we should talk a bit about some DON’Ts of Twitter behavior.

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